Wallkit — New York

Head of Wallkit

Wallkit is a digital platform by PSFK that provides paywall & membership services. I led the expansion of the platform and helped secure its first customers. My responsibilities included:

• Developing and executing a market plan and go-to-market strategy (Social, PR, CRM)
• Developing Wallkit's brand identity
• Leading sales calls
• Developing proposals
• Overseeing implementation of the platform by the client
• Wallkit product development